Glossary Term
What Is an Integration?
An integration is a connection between the platform and another tool, such as a payment processor, calendar, analytics service, or website. Integrations can be native, API-based, webhook-based, or use a third-party connector like Zapier or Make.
In Detail
Native integrations are built directly into the platform and are usually the most reliable.
APIs, webhooks, and third-party connectors connect platforms that do not have a native integration.
Frequently Asked Questions
What is the best integration method?+
Native is best when available. Otherwise, use Zapier or Make for flexibility, or APIs and webhooks for custom, critical connections.
How do I choose between Zapier and a native integration?+
Use a native integration when one exists — it is simpler and more reliable. Use Zapier or Make only when the tool has no native connection.
What can break an integration?+
Common causes are expired authorization tokens, changed field names, rate limits, and connector plan limits. We document and monitor connections to catch these early.
Do integrations require ongoing maintenance?+
Yes. APIs and connectors can change, authorizations can expire, and data mappings can drift, so we include monitoring and upkeep in ongoing support plans.
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